We spent January doing what every great team should do at the start of a new year—reflecting on what we accomplished and setting our sights on what's next. As we charge full speed into 2026, we wanted to take a moment to celebrate the incredible work our team delivered in 2025. These weren't just features—they were solutions to real problems that operators told us were keeping them up at night.
2025 was a year of transformation at Cubby. We launched game-changing AI capabilities, rebuilt core workflows from the ground up, and delivered the tools operators told us they desperately needed. From our Comms AI that handles calls 24/7 to offline-capable walkthroughs that work in the back of your facility, these releases represent our commitment to making self-storage operations smarter, faster, and more profitable.
Here are our top 10 product releases of 2025:
1. Comms AI
Your AI-powered assistant that handles tenant calls, answers questions, and takes actions 24/7—bringing automation to every conversation. Comms AI integrates seamlessly with Cubby's system, accessing real-time facility data to answer questions about availability, pricing, access codes, and more. It can transfer calls to your team when needed, and every interaction is recorded and tracked just like any member of your operations team.
Why it matters: Never miss a call again. Comms AI handles the routine inquiries that typically interrupt your team (checking unit availability, sharing gate codes, answering basic questions) so your staff can focus on the conversations that actually need a human touch. Early customers report that Comms AI "is the best employee ever" and are excited about upcoming features like collections calling.
2. Cubby Calls Gets Smarter
We completely refurbished our Call Center Dashboard with AI Call Grading, automated summaries, performance scoring, and holistic call management across your portfolio. The analytics dashboard now splits unanswered calls by whether they were 'abandoned' or missed by your team, providing the clarity operators need to make real business decisions. AI grading evaluates every call across 6 customer service criteria, delivering instant performance insights without manual review.
Why it matters: "If Cubby shows me a missed call, I have no idea what to do. Do I need to tell my team to do better, or is this a customer not making a selection?" This was the reality for operators before we rebuilt the dashboard. Now you can see exactly what's happening with your call center, export data to identify trends, and use AI-powered scoring to coach your team on what matters most. One customers said they finally feel like they can make informed decisions about their call center operations.
3. Walkthrough 2.0
Completely reimagined with custom orders, photo capture, task logging, offline mode support, and streamlined mobile experience for on-site teams. Since launching in late September, over 5,000 tasks have been created from walkthroughs, and the offline mode has been triggered hundreds of times—proving its real-world utility for facilities with spotty connectivity.
Why it matters: Operators no longer lose work when walking through areas with poor wifi. The median walkthrough takes just 32 minutes, and teams can capture photos, log issues as tasks, and keep moving without stopping to write messages or make calls.
4. Collections Hub
Centralized, portfolio-wide delinquency management with integrated calling, bulk actions, insight cards, and everything you need to recover revenue faster. Manage collections across your entire portfolio from a single view, with the ability to select all delinquent tenants and send targeted messages. The integration with Cubby Calls enables seamless outbound collection calling directly from the interface.
Why it matters: No more jumping between facilities to chase down late payments. The Collections Hub gives you a bird's-eye view of delinquency across your portfolio, with smart bulk actions that let you take immediate action. Whether you're sending reminder texts to 50 tenants or calling through your most overdue accounts, everything happens in one place with full tracking and accountability.
5. Full Task Management
Create, assign, and track work across facilities, units, and customers—complete with attachments, notifications, and accountability at every level. Tasks support file attachments including photos, documents, and videos, enabling comprehensive documentation of maintenance issues and operational work. The universal creation button (press "T") makes task creation instant from anywhere in Cubby.
Why it matters: Tasks are how work actually gets done, but most PMSs treat them as an afterthought. We built task management into the core of Cubby—create tasks from walkthroughs, customer calls, or anywhere issues surface. Attach photos of that broken door, assign it to maintenance, and get notified when it's complete. No more lost sticky notes or forgotten work orders.
6. Merchandise Inventory Management
Track stock levels, set reorder points, manage costs, and never run out of locks, boxes, or supplies across all your facilities. The system enables CSV import/export for bulk updates, restock reminders at the store level, and the ability to sell merchandise during rental creation for quick upsells.
Why it matters: Running out of locks is bad for business. Now you can track inventory in real-time, get alerts when stock is low, and see exactly which facilities need reorders. One customer developed their monthly merchandise inventory plan within days of launch. Future updates will let site managers request inventory changes and display products directly on your Storefront checkout page.
7. Unified Lead & Rental Flow
Streamlined creation process with keyboard shortcuts (R for rental, L for lead), seamless lead-to-rental conversion, and faster move-ins that reduce friction. The flow includes the ability to send rental quotes, detect duplicate leads, and create consolidated invoices for multiple rentals—all while keeping your team moving at speed.
Why it matters: Every extra click costs you conversions. We rebuilt the rental flow to minimize friction—keyboard shortcuts for power users, smart lead-to-rental conversion, and the ability to quote customers before they commit. The result? Faster move-ins, fewer abandoned rentals, and a workflow that feels like it was designed for people who actually work the front desk.
8. Revenue Management Intelligence
Enhanced discount management, competitor weighting for rate recommendations, and clear context showing why we recommend each rate. The unified discount management surface gives you org-wide control from a single location. Competitor weighting lets you customize how much influence specific competitors have on your rates. And for the first time, Cubby explains why it's recommending each rate.
Why it matters: Trusting a black box with your revenue is scary. Now Cubby shows its work—explaining which competitors influenced the recommendation, how your occupancy and velocity factor in, and why that rate makes sense. ECRI Management & Insights gives you analytics by month, while smart filters help you identify units ready for increases. It's pricing intelligence that actually makes sense.
9. Smart Workspace & Customer Profiles
Your personalized homepage serves up role-based to-dos while the reimagined Customer Profile Page delivers actionable insights tailored to your facility access and permissions. The new Home Dashboard focuses on actions with up to 8 priority items and insight cards, plus portfolio-wide search (⌘K shortcut) for finding anything across all facilities instantly.
Why it matters: Different roles need different views. Regional managers need portfolio insights, while site staff need today's move-ins and past-due accounts. The Smart Workspace surfaces exactly what you need to do today, while the unified Customer Profile brings together everything you need to know about a tenant in one place. No more hunting through tabs or switching between views.
10. Flexible Lease Configurations
Centralized management for deposits, fees, and lease rules with the power to configure at facility, multi-facility, or org level—set it once or customize by location for ultimate control. The Fee Library provides centralized fee management across the entire organization, while Org-Level Lease Configurations enable standardized rules that can be overridden when needed.
Why it matters: Managing 50 facilities shouldn't mean configuring the same late fee rules 50 times. Set your standards once at the org level, then customize by location when you need to. Some facilities charge different deposits? No problem. State regulations require different fee structures? Configure by region. It's the flexibility operators need with the consistency finance demands.
These releases represent thousands of hours of customer conversations, design iterations, and engineering work—all focused on solving real problems for real operators. Comms AI is already solving operator pain points. Walkthrough 2.0 is creating thousands of tasks per week. And operators finally have the call center analytics they can trust.
This is just the beginning. In 2026, we're bringing even more power to Comms AI, outbound collections calling, and more capabilities that will continue to set Cubby apart.
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